5 Fun Social Media Content Ideas to Spice Up Your Social Media
Managing any company, brand or in general being on social media as an artist, often comes together with struggles. One of the hardest parts is to maintain your social media and come up with fresh social media marketing ideas. Your audience looks to your social media pages not only because they like your work, but because you provide them quality content. It certainly can be challenging to come up with new and engaging social media content on a regular basis.
Luckily, we are here to help you! We’ve put together a list of our favorite social media marketing ideas that you can use to engage your fans and followers throughout the year.
Sharing content from your fans
User-generated content is a great way to engage your fans with your brand, while showing them that you appreciate all their support. If a fan does fan art related to your work, whether your a visual artist or a musician, share it. A fan dances to your music? Share it! A follower shared a video about their cat looking at your art? Share it!
This kind of content is a great social media marketing idea because it is also a way to show your following you aren’t the only one enjoying your art!
An example:
Behind-the-scenes photos and videos
Posting behind-the-scenes moments (photos or videos) can create a more intimate connection with your followers. This helps to show your audience that behind your art or music is a dedicated person or group of people who are working hard to provide quality content.
An example:
Repurposed content
Just because you posted something in the past, doesn’t mean you have to re-invent the wheel every single time you want to post something on social media. There are plenty of ways that you can repurpose your content to get the most value out of it over time. Share previous behind-the-scene videos, memories, photos, videos of your work etc.
An example:
Run a content or a giveaway
Who doesn’t like to win free stuff? A contest can be an outstanding way to engage your fans and followers while working to increase exposure and grow your audience. It’s been reported that social media accounts who organize contests on a regular basis grow about 70% faster than the accounts that don’t.
An example:
Host an AMA or Q&A session
The AMA, or Ask Me Anything, series has become popular on Reddit. For artists, it’s also a great opportunity to truly engage and educate fans and followers. AMAs consist of questions from the audience that the artist can answer. This is a great chance to see what your followers care about while also sharing your passion, knowledge and expertise.
You don’t have to host your AMA on Reddit. In fact, Twitter, Facebook, and Instagram are all great channels for organizing these!
An example:
